The Core Team
DirectorRead bioClose [x]
Nio is a founder with vast experience in venture capital, strategic advisory and accelerator programmes; most recently a Director of a prominent VC firm. With degrees in Engineering and Business, he was in Apple's product strategy team before developing extensive experience as a management consultant over six years, following which he built a highly profitable startup advisory boutique.
Nio personally holds equity & board seats in 10+ ventures, has conducted 150+ workshops, and has closely supported 200+ startups in strategy, commercialisation and fundraising. Having lived in four vastly different countries, he speaks five languages (none fluently), and gets overly excited about sport, philanthropy, and most of all spreadsheets.
Head of Digital MarketingRead bioClose [x]
Sam Ameen is an entrepreneur and digital marketer.
His passion is scaling technology-based startups by acquiring new users and increasing their sales online - using unique growth hacking and digital marketing strategies.
Coming from an investment and professional poker playing background, he uses a logic and numbers driven approach to digital marketing - instead of chasing ‘vanity’ metrics like most creatives - such as page views and number of ‘likes’.
Sam's expertise covers all aspects of digital marketing, including conversion rate optimization, paid advertising, social media, email marketing, copywriting, sales funnels, content marketing, etc.
Sam is also a Forbes contributor and regularly shares his insights into the startup and investment world in Asia.
Outside of work, he can be found playing sports, exploring new countries and studying personal development.